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New website for new BOLD venture

News Published on 06 April 2022

We were delighted when long-standing client, Keirron Tastagh approached us to design and develop a brand and website for his new business, A Bold Perspective.

Bold provides a range of coaching services with a unique focus on using the inherent challenges of the great outdoors to help people achieve their personal development goals. Individuals and teams who attain their own ‘bold perspective’ can benefit from clearer decision making, more effective communication skills, gains in confidence, a more positive mindset and improved wellbeing.

Keirron Tastagh commented:

The idea behind Bold came after working with professionals and individuals and seeing the undeniable benefit of being in nature. We have worked with PDMS for many years on the Adventurous Experiences website and have always had a great working relationship with the team built on trust.

PDMS designers evolved some initial concepts for the Bold brand which is consistent through the website and has also been applied to Keirron’s eye-catching red Transit van. The logo features a jigsaw piece that represents the people’s individual outdoor experiences in the context of a bigger picture of their lives.

The website uses WordPress as the content management system, enabling Keirron to have full control of the content and imagery used on the website. It also meets current accessibility recommendations, and is fully optimised for mobile, tablet and desktop browsing.

Jim Rawson, Head of UX & Design, added:

Over the past two years, we have all learnt about the importance of connecting to the outdoors and the link with good mental health. We’re proud to have helped bring to Keirron’s vision to life and look forward to hearing how he’s helped clients gain their own Bold perspective. We wish Keirron every success with his new venture.

In the future, Keirron hopes to extend the Bold concept into the UK and further afield through his international network of outdoor leaders.

Topics

  • Design
  • Community
  • Isle of Man