Joanne has been with PDMS for 15 years, originally joining the company to take up the position of Marketing Manager. Joanne oversees PDMS' marketing team which works on a wide range of marketing and business development related activities including market research and corporate communications both on and off line.

Prior to joining PDMS in 2001, Joanne worked as a Marketing Executive for the division of the Isle of Man Government responsible for promoting the financial services industry on the Isle of Man. After completing a degree in Modern Languages, Joanne went on to gain a Diploma in European Business Administration and a Diploma in Marketing. She has been a member of the Chartered Institute of Marketing for over 20 years and is a Chartered Marketer. She is also a Member of the Chartered Institute of Management and enjoys supporting the  Isle of Man's Junior Achievement Company Programme.

As Marketing Director for PDMS, Joanne oversees the company's diverse marketing activities across all the Divisions, solutions and services.